Global MICE Cities


Set in a rich natural environment, this is one of Japan’s most thriving regions for agriculture, veterinary sciences and geosciences. In addition to these three industries, Sapporo boasts a pool of scientific and technical knowledge in fields such as medicine, environment, arctic research, media arts, and so on. The former host of Winter Olympics, Sapporo is also known as a premier winter destination, hosting various international events such as Sapporo Snow Festival.

With a population of almost 2 million, Sapporo is Japan’s fifth largest metropolis, over 60% of which is covered by greenery and 6 meters of snow for the period of 132 days a year. Sapporo has been a longtime frontrunner of local production-local consumption, with an overwhelming food sufficiency rate of 208%, which is five times more of Japan’s average, giving the destination its reputation and brand value as Japan’s leading gourmet city, not to mention its beer.Home to some of Japan’s top universities & research institutions such as HokkaidoUniversity, Sapporo offers an advanced environment for international meetings and business events, with a large selection of state-of-the-art venues such as Sapporo Convention Center.In recent years, Sapporo and its prefecture Hokkaido has developed into one of the world’s premier winter sports destinations, attracting a large number of visitors from all over the world.

Recent Trends in Regional Industry and
Research in Sapporo

Global Institution for Collaborative Research and Education - GI-CoRE

Hokkaido University established the Global Institution for Collaborative Research and Education (GI-CoRE) as a faculty organization under the direct control of the President that brings together world-class teaching staff from around the world and within the University. It aims to promote international collaborative research and education that leverages the University’s strengths and distinctive features, and to provide support for international collaborative research and education being furthered independently by faculties or schools.

  • Global Station for Quantum Medical Science and Engineering
  • Global Station for Zoonosis Control
  • Global Station for Food, Land and Water Resources
  • Global Station for Soft Matter
  • Global Station for Big Data and Cybersecurity
  • Global Station for Arctic Research

Veterinary Sciences

Sapporo is the hometown of Japan’s dairy and farming industry and is the capital of the veterinary sciences. For example, the region has over 60% of dairy cattle raised in Japan and the largest number of cattle veterinarians in the country. The city has been selected as a host of a number of prestigious conferences such as the International Wildlife Management Congress and World Buiatrics Congress, both held in Asia and Japan for the first time.


The G8 Hokkaido Toyako Summit 2008 that paid intensive focus on environmental issues, left behind a strong legacy in Sapporo, which made the Eco Capital Sapporo declaration the same year. In 2007, prior to the Summit, Hokkaido University held its first Hokkaido University Sustainability Weeks event, which has grown into major international event since then. Environment continues to be the key topic in the city, which is a member of Global Destination Sustainability Index and one of the few cities in Japan that contributes to the Sustainable Development Goals (SDGs) as part of its environment plan.